原文：Web Directions UX: Making Your Users Feel Special

http://www.sitepoint.com/blogs/2008/05/16/web-directions-ux-making-your-users-feel-special/

1. First impressions count
2. Attention to detail gets noticed
3. Personalisation and customisation matters
4. Dripfeed your information
5. Take care of the mundane
6. Make it fun
7. Feedback is important
8. Recommendations are powerful
9. Users love competitions

马斯洛的需求层次”web”体系
马斯洛的需求层次体系当每一层次需求得到满足时，人们便会移至上一层次
1. functional 功能
2. reliable  可靠
3. usable 可用
4. convenient  便捷
5. pleasurable 愉悦
6. meaningful  意义

参考文献：

http://blog.youmila.com/?p=349【Web方向用户体验之”让你的用户感受特别”】